Spain accelerates in AI agents: Is your company ready?
A leadership no one expected
Spain has surprised everyone by taking the lead in the European movement towards the adoption of artificial intelligence agents. According to the latest Work Trend Index from Microsoft, nearly 90% of Spanish executives plan to incorporate AI agents in the next 12 months, ahead of powers like Germany, the Netherlands, or France.
Far from being a mere statement of intent, this commitment reflects a profound transformation in how companies think about their productivity, automation, and scalability. It’s no longer just about digitizing. It’s about delegating complex processes to intelligent systems that learn, interact, and evolve on their own.
From assistants to agents: the leap to autonomous
Unlike classic virtual assistants or chatbots, AI agents are designed to act autonomously within workflows. They can, for example, manage orders, analyze financial risks, or coordinate marketing campaigns without direct human intervention.
This model doesn’t just reduce costs and time; it completely redefines internal dynamics. Each agent can take over repetitive tasks, freeing up cognitive capacity and allowing human teams to focus on strategic decisions or creativity.
The change is already being felt in sectors such as banking, retail, or logistics, where Spanish companies have begun to redesign their operations based on multi-agent architectures.
A new profile: the agent manager
With this transformation, a key figure emerges: the agent manager. A kind of product owner of the future who combines technical skills, business vision, and ethical awareness.
This profile is responsible for designing the behavior of the agents, training them, validating their impact, and ensuring they operate aligned with corporate objectives. Their role will be as relevant as that of data scientists in the last decade.
However, for this figure to thrive, organizations must invest in training and culture. Today, many management teams are excited about AI, but only a portion of the operational staff truly understands how these systems work. The gap is an opportunity, but also a risk.
What pioneering companies are already doing
The most advanced companies are not waiting to have everything clear before starting. They have opted for a strategy of controlled exploration:
- Identify critical processes where agents can have a real impact.
- Launch pilots with tools like Microsoft Copilot, open-source agents, or custom solutions.
- Create clear metrics from the start: efficiency, satisfaction, savings, avoided errors.
- Ensure governance from the beginning: transparency, traceability, and regulatory compliance.
This approach allows for data-backed validation and secure scaling. It also avoids falling into impulsive implementations that generate internal rejection or friction with customers.
Why move now
The window of opportunity is open. Technologies are mature, costs are falling, and regulatory frameworks are beginning to stabilize. Companies that a year ago looked at AI with caution are now scaling projects with multiple agents working in parallel.
And we’re not just talking about large corporations. Startups, scaleups, and SMEs are using intelligent agents to automate sales, support, reporting, or financial management. Technology is no longer a barrier: strategy can be.
Is your company ready to lead this wave?
At My Tech Plan, we help organizations stay at the forefront of technological innovation through strategic content, tailored training, and the building of active communities. If you are exploring how to integrate AI agents into your strategy, we can accompany you with fresh ideas, multi-platform formats, and events that connect your team with the latest trends in the sector.
And if you want to discover in depth how these systems are working in practice, we look forward to seeing you at the Gen AI Summit, where we will be sharing real experiences, implementation frameworks, and key technologies.